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What is Dynamic Content and What Can It Do For You?

Dynamic content is the answer for always showing the relevant and correct information on your screens, ranging from opening times to today’s prices. With the help of our smooth solution you are able to make big changes in seconds or set everything to update automatically.

Let us show you how easy it is and how YOUR business can benefit.

What Is Dynamic Content?

Let’s imagine your business has different opening hours each day. Standard approach would display a full weekly schedule.
Upon approaching your business the customer is left to figure out: 

“What day is it today?”
“What time is it?”
“Are they open now?”

This is making their visit less likely, even more so if they are driving.
When using dynamic content you are able to set your screen to always show only the information relevant for the current moment.

For example, if your business is open from 8 AM to 5 PM on weekdays, the screen will automatically show “Come in, we’re open” during those hours.

And that’s just the beginning! Let’s explore businesses that can benefit from this powerful tool.

Businesses That Can Benefit from Dynamic Content

Stores and Restaurants with multiple POS

It is hard not to think of restaurants with multiple branches when talking about this feature.

Imagine changing the price of a menu item in all the branches from 1 device in 1 minute.

Does your store sell cakes for 5 kroner every Thursday? 

No more rewriting the price every week. 

With dynamic content the price simply changes to 5 kroner every Thursday automatically and then back to its original price at the right time.

Gas stations

Some industries need to move faster than others. Price of gas can fluctuate rapidly and it is necessary that prices follow to avoid losses.
Luckily, you can set up a dynamic price list so that your price tower will always show the updated price.
You can decide what the price will be affected by, ranging from current demand, global price average* or simply the time of the day.

Theme parks

We understand there are many variables when running a theme park. Opening times change by seasons, prices vary throughout the day and let’s not forget about the food stands scattered across the park whose menus need constant updates.

Save everyone’s time by managing this info through dynamic content. You can simply set the prices and opening times  for the entire year—including holidays—and rest easy knowing your signs will always display the most relevant information.



Shopping malls

Match the level of your solution to the level of your business.  
If you place digital signage along the road near your mall entrance, you can use a dynamic content to automatically display a welcoming message whenever the mall is open.

This saves screen space and allows you to highlight current discounts and promotions

What about reminding your visitors about upcoming holidays they should shop for?

How does it work?

It is quite simple and can be set up in a few different ways. First you need to create your dashboard in Q-Play which will serve as a base for your data.

Next, decide where your information will come from. If you already have an existing file with the data, simply link it to Q-cal. You can use various file types, such as Excel spreadsheets, API files, and more.
If your information isn’t stored in a file, you can input it directly into Q-cal.

Once that’s done, you’ll need to match the correct columns between Q-cal and your dashboard.


Is dynamic content just the thing you have been looking for?

Want to implement dynamic content in your business?

Implement attention catching digital signage today and get ahead of your competition.


Schedule a meeting with us and our team will be more than happy to guide you through the whole process and answer any questions.

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